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DVDs of artwork and Artists available for interviews upon request. The New Canvas of the 21st Century: WINFIELD GALLERY to showcase ARTaVIVA video “paintings” designed with the flat screen panel television as their canvas. The BANG & OLUFSEN “canvas” itself designed as high concept video screens that can be considered art in their own right. Carmel, California An exciting new twist to video art will be on display this August at the WINFIELD GALLERY in Carmel. ARTaVIVA, creators of video art specifically tailored for flat panel television screens, is partnering with award-winning media designers, BANG & OLUFSEN to present the latest development in the merger of art and technology at the spacious, beautiful and highly regarded WINFIELD GALLERY. San Francisco-based ARTaVIVA will feature works of video art, available on DVD ARTaVIVA is dedicated to making video art available to new audiences. Now that High Definition television screens are rapidly gaining on traditional televisions in the home electronics market a new issue has arisen. The HD television screen is often too dominant and even too costly to hide when the owners are not watching programming. Companies have sprung up that enable digital screen owners to view classical paintings and even personal photographs on their blank home screens. However, this new screen/canvas is a very particular form and dimension that does not adapt readily to all content. For example, Leonardo da Vinci never set out to paint his Mona Lisa to fit on a 16x9 television screen. Why not show art that serves the medium? ARTaVIVA artists create video art specifically tailored for the medium of High Definition Screen Television. They have created moving video “paintings” with accompanying soundtracks and are also available for exclusively commissioned work. Who knows, perhaps the next Vermeer or Monet is out there now working in today’s medium of art video. ARTaVIVA’s mission is to bring that creativity to a modern canvas. ARTaVIVA ARTISTS: RELJA PENEZIC is a media artist, painter, printmaker, photographer, and a filmmaker. His work is a multimedia blend that combines technology and painting, performance and video, art and craft. Penezic exhibits his work internationally in museums and galleries and his short films are regularly shown at film festivals throughout the world. His most recent show was Audio/Video installation entitled "Panopticon" in collaboration with composer Victoria Jordanova and California EAR Unit at the Los Angeles County Museum of Art and the Yerba Buena Center for the Arts in San Francisco. This year he was selected to create a permanent media installation in a style of ARTaVIVA Art Video/Motion Paintings by Alaska Arts Council. In addition to an international career as an artist he served as a Creative Director for ID8, Los Angeles based branding agency, an Art Director and a Designer for Jump Ship Studios, San Francisco. He was a lecturer at the Princeton University School of Architecture, Haverford College, and Bowling Green State University. DAVID BERRY, Digital Artist and Filmmaker, was educated at CalArts in Los Angeles and immediately gravitated towards film graphics and animation. He began his career working on Star Wars, in visual effects, specifically Optical Effects. For the next 10 years, Dave worked on various films including Star Wars, Close Encounters of the Third Kind, The Empire Strikes Back, Star Trek: The Wrath of Khan, Raiders of the Lost Ark, and won an Academy Award in 1986 (Visual Effects for Cocoon). In 1986, Dave began to produce various video projects and eclectic music videos. He entered the Digital Revolution in 1993 and continues to explore artistic expression through digital media. VICTORIA JORDANOVA is a composer, improvisor and a sound artist. Ms. Jordanova creates "graceful and surreal expressions of haunting beauty" by melding experimental techniques with classical music training. New York Newsday selected her recording “Requiem for Bosnia and Other Works” as one of the top ten classical recordings of the year. Acclaimed by the critics Jordanova’s music is also performed by ensembles such as Bang on the Can All Stars, E.A.R. Unit, and Zeitgeist. Ms. Jordanova also scores music for films and her sound works were exhibited at LA County Museum of Art, Alaska Museum of History and Art and other venues BANG & OLUFSEN's products' cutting edge technologies are only surpassed by the beauty of their cutting edge industrial design. This quality makes them an ideal partner in ARTaVIVA's art video projects. With everything enclosed in an aluminum frame it is easy to see the link between BeoVision 5 (plasma TV used in this show) and the world of paintings. In this extraordinary product BANG & OLUFSEN successfully met the challenge to ensure the best sound and picture experience possible without compromising aesthetics of the object itself. The WINFIELD GALLERY is dedicated to high quality, intriguing art and the eclectic taste of its owner/director, Chris Winfield. Step into the gallery and you'll experience the world as Chris Winfield always has: surrounded by art of all kinds. Winfield is an artist himself, and the gallery benefits from his educated selection of enchanting and eclectic mixture of art of all media. Artists at the gallery range from well-known to unknown, but their works all exhibit a common elegance and uniqueness--with an occasional journey into the bizarre for good measure. |
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